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18
May
2016

Top Exhibition Stand Tips: Get A Great Location For Your Exhibition Booth

Your company has been invited to take part in an exhibition. You have negotiated with the exhibition stand contractors and they have promised to deliver a unique exhibition booth to you. The next step available out there for you would be to select the perfect location to have this exhibition booth.

Top Exhibition Stand Tips

The location of your booth has the potential to create a tremendous impact on your visitor count. Therefore, it is extremely important to choose the perfect spot in the exhibition to have your stall. Here are some effective tips that you can keep in mind in order to locate the perfect place in exhibition area.

It is better if you can find a spot near the front doors. The reason for this tip is quite obvious. As a result, there is a big competition between companies to reserve a spot that is located close to the front door.

You will be able to display your booth to the visitors as they arrive. People would walk into an exhibition with the intention of getting bright and fresh ideas. You can take the maximum advantage out of it by creating a good impression on them.

Just like entrance, the end of aisle would be a perfect option as well. If you select this spot, you will get the opportunity to display what you have on the outside of the booth as well.

You can take the maximum advantage out of this extended space take necessary steps to grab the attention of your potential customers. This strategic location can increase the prominence of your exhibition booth as well. The direction of traffic would force the visitors to come to your exhibition booth.

The center of the exhibition can also be considered as a good location to have your booth. That’s because the majority of people who visit the exhibition would tend to rotate around the center.

If the exhibition area is too large, they would not tend to visit the stalls that are located on sides. Therefore, you need to have a look at the size of your exhibition area and determine whether you are going to reserve a spot in the center or not.

Last but not least, you can think about reserving a spot that is located closer to the washrooms. If you are not bothered by staying near the washroom, you can think about selecting is without any doubt on mind.

That’s because this location has the ability to deliver a wide range of benefits when compared to other locations. Almost all the people who visit the exhibition would go to the washrooms. There can be a queue around them as well.

If you can display your booth closer to the washrooms, you will be able to grab the attention of those people. This can create new opportunities for you as well.However, you need to be careful when looking for a spot near washrooms because there can be more than one.